Brand

Brand identity · Press kit

The EUREK brand

Everything you need to represent EUREK Technology consistently: the logo and its variants, colour palette, typography and the essence behind it. Press, collaborators and partners can download our official resources here.

Logo

The symbol and the logotype

The isotype evokes the «Eureka!» moment: an upward, precise and stable form with the blue spark of discovery. It comes with the «EUREK» logotype. Always use the official versions, never recreate them.

EUREK logo in white
Isotype · LightDark background
EUREK logo in colour
Isotype · DarkLight background
EUREK logotype in white
Logotype · whiteDark background
EUREK logotype in black
Logotype · blackLight background
✓ Yes

Keep a minimum clear space around the logo equal to the height of the «E».

✕ No

Don’t distort, rotate, recolour or add shadows or outlines to the logo.

✕ No

Don’t place it on backgrounds without enough contrast or over busy images.

Colour

Colour palette

A near-black background that puts content first, EUREK blue as the accent and a greyscale for typographic hierarchy.

EUREK Black
HEX#0B0C0F
RGB11 · 12 · 15
Main background
EUREK Blue
HEX#146FB7
RGB20 · 111 · 183
Accent · links · CTA
Light blue
HEX#4F9BD6
RGB79 · 155 · 214
Hover · highlights
Off-white
HEX#E9EAEE
RGB233 · 234 · 238
Headings · strong text
Light grey
HEX#C3C7CF
RGB195 · 199 · 207
Body text
Muted grey
HEX#828894
RGB130 · 136 · 148
Secondary · metadata
Typography

Typography

The corporate typeface is Myriad Pro, for all communication —headings and body—. On the web we serve its free, self-hosted equivalent, Source Sans 3. Briller is reserved for the logo.

Myriad Pro
Corporate · print & stationery
Regular 400 · Semibold 600 · Bold 700
AaBbCc · EUREK · 0123456789
Source Sans 3
Web equivalent · free, self-hosted
Regular 400 · Semibold 600 · Bold 700
AaBbCc · EUREK · 0123456789
H1 / Display
We conceive the impossible
H2 / Heading
Engineering, technology and creativity
Eyebrow
Brand identity
Body
We turn complex ideas into reality with a single standard: excellence.
Essence
We turn extraordinary ideas into reality

The name EUREK comes from Archimedes’ «Eureka!»: the spark that turns a complex challenge into an elegant solution. We combine engineering, technology and creativity to build ideas that others dismiss, with a single point of contact from start to finish and absolute confidentiality.

01Solidity
02Creativity
03Technology
04Balance

Claim · Spanish
«Concebimos lo que otros consideran imposible»
Claim · English
«We turn extraordinary ideas into reality»
Press kit

Download the official resources

Logos, palette and usage guide · Brand queries: [email protected]

Download press kit (.zip)